James Whitfield — Commercial Flooring Advisor | Rubberco
James Whitfield
Commercial Flooring Advisor, Rubberco
Based in the UK · 10+ years in commercial rubber flooring
James Whitfield advises UK businesses, homeowners and facilities managers on selecting and installing rubber flooring for garages, gyms, vehicles and outdoor spaces. With over a decade sourcing and specifying rubber products for commercial environments, James brings a practical, no-nonsense approach — focused on performance, value, and longevity.
Areas of Expertise
- Garage rubber flooring — tiles, rolls, and interlocking systems
- Gym and fitness rubber flooring specification
- Van lining and vehicle rubber matting
- Rubber grass mats and outdoor ground protection
- Entrance matting for commercial and public buildings
- Event flooring — temporary and permanent solutions
- Rubber flooring installation, cleaning and maintenance
Published Guides
James regularly contributes buying guides, installation walkthroughs, and product comparisons to the Rubberco blog — covering everything from matching the right rubber compound to a specific application, to step-by-step laying instructions for DIY installers.
Expert review process: All Rubberco guides are written or reviewed by a named specialist with direct product and installation experience. James reviews all commercial flooring, garage, gym and outdoor content to ensure technical accuracy before publication.
